GBIF has reached 1 billion occurrences which is, of course, something to celebrate: An achievement on this scale represents a lot of work by many people over many years, years spent developing simple standards for sharing data, agreeing that sharing is a good thing in the first place, tools to enable sharing, and a place to aggregate all that shared data (GBIF). So, I asked a question: My point is not to do this: Rather it is to encourage a